One of the great Jewish leaders from 600 BC can provide eerily familiar insight and history into our modern day reality.

Jeremiah (a major prophet within Judaism) was surrounded on all sides by media who were seeding a society with confusion and false realities.  

In the midst of hysteria and chaos, Jeremiah was called out with a simple statement, “Get ready!  Stand up…”

We echo Jeremiah’s invitation…get ready.  Stand up.

The history of this moment globally will be referenced for hundreds of years and is on par with notable economic and epidemiologic shifts in the past.

To navigate with purpose we can learn from the hard work of our previous leaders.

Jeremiah had a statement that was profound and timely for our current life setting,

Build homes, and plan to stay. Plant gardens, and eat the food they produce.  Marry and have children. Then find spouses for them so that you may have many grandchildren. Multiply! Do not dwindle away!  And work for the peace and prosperity of the city where I sent you into exile. Pray to the Lord for it, for its welfare will determine your welfare.

Many of our global population will feel exiled even in their own towns and homes, not to mention the millions who are actually living in exile like the families my daughter met last week just up the road about 4 hours in a non-descript town on the eastside of Atlanta in Clarkston, Georgia.  

How do we practically work for the peace and prosperity of the city we are in?

First, make time to have quiet spots throughout the day so you can have eyes to see and ears to hear. In fact, go ahead and MAKE that time now in your calendar.  

No more research on the value and necessity of retreat time is needed.  The most notable citizens throughout human history who had a thoughtfully progressive impact on society made time to retreat and contemplate.

Second, know your numbers; especially cash flow, and cash reserves.  Now is where the subdivision of bank accounts and your dashboards are lifelines. 

How much do you have in cash right now?  How much do you owe?  How much are you owed (that you truly believe you can collect on)?  What is your monthly overhead?  What is the likelihood of your future cash flow over the coming weeks and months based on your market and industry? 

If you are in the event space, and gathering-place business you will need to buckle down and get creative.   

If you are in the healthcare space you will need to ramp up.

Third, please, map your processes as you navigate this storm.  It is a storm and I promise you will want that map when the storm is over so you can roll into the next one with serious confidence.

Finally, over communicate with your team.  Yes, they are nervous.  Bring them calm, bring them vision, bring them courage, and bring them the truth.  Your first communication needs to simply be, “we are studying and planning and I will have an update for you ____________ (sooner than later).”   

Subsequent communication needs to be based on the time you have made to think, the numbers you have reviewed, and the processes that you have mapped to navigate the storm. 

The time to REINVEST in your business is when the tide goes out.  Here is a talk I recently gave during our 12 Week Plan LIVE Event that we had to move online walking through the challenges AND opportunities that show themselves when the tide of your business is out.   

The tide is out. 

Do not pull your foot off of the gas. 

We believe in you and are ready to help liberate you from this chaos. 

At the time of this recording we are offering you three of our most important coaching modules completely unlocked and ready for you and your team to be coached on how to run the right team meetings, sub-divide your bank accounts, and track all the important metrics so you KNOW your numbers. 

Just go to mybusinessonpurpose.com/reinvest.  There are no strings attached.  

It is free and all you need to join is to go to bit.ly/bizownerhuddle at 12pEST/9aPST each business day until further notice.

Scott Beebe is the founder of Business On Purpose, author of Let Your Business Burn: Stop Putting Out Fires, Discover Purpose, And Build A Business That Matters.  Scott also hosts The Business On Purpose Podcast and can be found at mybusinessonpurpose.com.